Ten Ways to Avoid Being Quacked
April 2, 1997 by

Promoters of quackery know how to appeal to every aspect of human vulnerability. What sells is not the quality of their products but their ability to influence their audience. Here are ten strategies to avoid being quacked: 1. Remember that quackery seldom looks outlandish. Its promoters often use scientific terms and quote (or misquote) from …

A Message to Chiropractors: Your Real Enemy Is Yourself!
June 23, 1988 by

This paper, which the Journal of the American Chiropractic Association published in 1990, was adapted from a talk I gave to the association’s House of Delegates on June 23, 1988. I have been investigating quackery for more than twenty years. My concept of quackery is broad yet simple: anything involving overclaim in the field of …