Water Purifier Marketers Accused of Using Deceptive Sales Tactics
The Florida Attorney General Bill McCollum has accused the Emerald Coast Water Authority LLC (doing business as Avian Environmental Services) of violating Florida’s Unfair and Deceptive Trade Practices by using scare tactics during home inspections to trick consumers into buying its water systems. The Attorney General’s complaint (shown below) alleges: Avian falsely represented that it was conducting tests for the local water authority. Based on sham tests, salespeople told prospective customers that their water was unfit to dring because it contained feces or dangerous chemicals in the water. Tests by legitimate water companies showed no such problems.] The Attorney General’s Office has been concerned about Avian since since 2005, but efforts to resolve the allegations through consumer reimbursements have not been successful. The complaint, which …
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