2017


Advertising Standards Council of India (ASCI) Health-Related Decisions and Recommendations, May 2017

The Advertising Standards Council of India (ASCI) is a voluntary, self-regulatory organization for India’s advertising industry. The council and its Consumer Complaints Council (CCC) evaluate complaints from consumers and industry which assert that advertisements are false, misleading, indecent, illegal, leading to unsafe practices, and/or or unfair to competition, and therefore violate the ASCI Code for Self-Regulation in Advertising. In May 2017, the complaints that were upheld against health-related claims included: Aqua Pure Life water purifiers: The advertisement’s claim, “”Sabse Shudh Pani” was considered as entirely unsubstantiated and misleading by exaggeration.   Athena Life Sciences Pvt. Ltd. (Hair for Sure): The advertisement’s claim, “Supercharged with breakthrough Rutexil Growth Complex and Caffeine”, was not substantiated, and misleading by exaggeration. Further regarding the claims, “Clinically tested to help …

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Advertising Standards Council of India (ASCI) Health-Related Decisions and Recommendations, April 2017

The Advertising Standards Council of India (ASCI) is a voluntary, self-regulatory organization for India’s advertising industry. The council and its Consumer Complaints Council (CCC) evaluate complaints from consumers and industry which assert that advertisements are false, misleading, indecent, illegal, leading to unsafe practices, and/or or unfair to competition, and therefore violate the ASCI Code for Self-Regulation in Advertising. In April 2017, the complaints that were upheld against health-related claims included: 34 Heart Care: The advertisement’s claims, “Freedom from heart diseases, treatment without surgery” and “Survive from future heart attacks,” were considered to be, prima facie, in violation of the DMR Act.  Aakruti Physiotherapy & Slimming Centre: The advertisement’s claims accompanied by diagrammatic representation of a shrinking hour glass figure, “Reduce weight” and “Lose upto seven …

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Advertising Standards Council of India (ASCI) Health-Related Decisions and Recommendations, February 2017

The Advertising Standards Council of India (ASCI) is a voluntary, self-regulatory organization for India’s advertising industry. The council and its Consumer Complaints Council (CCC) evaluate complaints from consumers and industry which assert that advertisements are false, misleading, indecent, illegal, leading to unsafe practices, and/or or unfair to competition, and therefore violate the ASCI Code for Self-Regulation in Advertising. In February 2017, the complaints that were upheld against health-related claims included: A Plus Medi Art: The advertisement’s claims, “We have machines based on latest technologies first time in India” and “First time in India combining modern technologies with ancient science Ayurveda,” were inadequately substantiated with authentic comparative data versus other similar clinics to prove these claims. Adila Biotech Pvt. Ltd. (Asth Prash): The advertisement claims (in Hindi) as translated …

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Advertising Standards Council of India (ASCI) Health-Related Decisions and Recommendations, March 2017

The Advertising Standards Council of India (ASCI) is a voluntary, self-regulatory organization for India’s advertising industry. The council and its Consumer Complaints Council (CCC) evaluate complaints from consumers and industry which assert that advertisements are false, misleading, indecent, illegal, leading to unsafe practices, and/or or unfair to competition, and therefore violate the ASCI Code for Self-Regulation in Advertising. In March 2017, the complaints that were upheld against health-related claims included: Akashdeep Hospital: The advertisement’s claim, “Successful Treatment centre for Epilepsy, Stroke,” is considered to be, prima facie, in violation of the DMR Act and the D&C Act. Akshar Surgical Hospital: The advertisement’s claims, “Benefits of Obesity Surgery: Cures, Diabetes, Get rid of Heart Diseases,” is considered to be prima facie, in violation of the DMR Act and the …

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Advertising Standards Council of India (ASCI) Health-Related Decisions and Recommendations, January 2017

The Advertising Standards Council of India (ASCI) is a voluntary, self-regulatory organization for India’s advertising industry. The council and its Consumer Complaints Council (CCC) evaluate complaints from consumers and industry which assert that advertisements are false, misleading, indecent, illegal, leading to unsafe practices, and/or or unfair to competition, and therefore violate the ASCI Code for Self-Regulation in Advertising. In January 2017, the complaints that were upheld against health-related claims included: 18 Herbs Organic Labs Private Limited (18 Herbs Organic Dia Health Tea): The advertisement’s claims, “Dia Health Tea – a tea that helps you fight diabetes,” “18 Herbs Organics DiaHealth Tea contains100%pure-cutleavesoforganicallygrownGymnema herb-agloballyrenownednatural treatment for diabetes. It helps decrease the absorption of sugar from the intestine and regulates blood sugar,” “It also restores pancreatic function and …

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